Why Language Schools Who Ignore SEO Will Always Suffer
Too many businesses think that search engine optimization SEO is either some luxury marketing strategy that does not apply to them or they think it is the act of adding...
Why Helping Language Students Believe In Themselves First Is More Important Than Them Believing In Your Language School
There is a hidden sales factor that most language schools seem to overlook: the lack of self-confidence in potential language students. This is something of great importance not just for...
Are Your Language Business Decisions Based On Fear?
An increasing number of potential clients contacting me for help with their language school marketing keep telling me: "I was scammed in the past and paid way too much money for...
Why SEO Will Never Replace Paid Search Engine Marketing (SEM)
Oh, the marketing dream of making sales on the Internet without the need to pay for the marketing itself. SEO, search engine marketing, that is! Just, no: it isn't! In...
Why Free Internet Marketing Advice Is Like Free Language Training
Many language industry professionals frown upon the idea of offering free language lessons. The same professionals expect to get knowledge about effective Internet marketing for free. Let me help you...
5 Reasons To Love SEO as a Language School
While there is much to hate about SEO as mentioned at the previous article 5 Reasons To Hate SEO as a Language School today I will share why my enthusiasm...
5 Reasons To Hate SEO as a Language School
You might think you have better things to do for your language school business and you may be right for daily operations in providing the best high-quality fun language education...
The Power Of Associations: What You Can Learn From FEDELE
Not everyone might agree, but associations can be very beneficial and powerful for your language business. We already discussed some of those aspects at The Power & Risks Of Associations....
What Is SEO For Language Schools?
In order to ensure your Internet success with your language school, there are many Internet marketing related activities that need to be done professionally. One of the most important framework...
Free Language Lessons – A Necessary Marketing Evil?
The never-ending dilemma in perceived value is looming over your language business. When is giving away free content just too much? Free language lessons, "get-to-know-us" lessons in your language school...